Telling your story, for your perfect audience

We believe that combining stories, strategy and data is the key to meaningful connections with the right customers. Let’s do awesome things together.

Find out how!

We’re awesome at…

Marketing Strategy

We believe success starts with a great strategy.

We’ll listen to your story, understand your ambition and the audiences or customers who you need to connect with, crafting a full marketing strategy to get you to rock star status.

Using our knowledge of audiences combined with a data-led approach means you can be confident of success.

Finding Your Audience

Understanding your marketplace is vital for business, charities and anyone hoping to grow revenue.

We use custom datasets, AI tools and years of experience in segmentation to gain a deep understanding of your perfect audience. Identifying key market segments will deliver growth and efficiency to any business.

Art and Innovation

With 25 years of experience in the arts sector, we’re brilliant at developing creative ideas and approaches, and our curiosity means we are natural early adopters. We can’t resist the urge to innovate and use the latest technology.

We use data and AI to bring efficient service to you while insisting on and championing human creativity to deliver quality where it counts.

Introducing Our Director

Culture Shock is led by David Officer, a massive nerd who loves video games and heavy metal, with over 25 years experience in the arts sector specialising in arts marketing and cultural policy.

He’s passionate about all things arts and culture, data, tech and storytelling. And also pizza. Pizza is important.

Key Sectors

We can’t be everything to everyone. While we’re happy to work with clients across numerous industries, our knowledge and skills are best suited to working with these sectors.

Arts and Culture

Our background and expertise means we’re ideally placed to support arts organisations and freelance creatives to develop effective marketing strategies, campaign plans, audience segmentation and fundraising.

We’ll use custom datasets, AI tools and a deep knowledge of the arts sector to deliver efficient and innovative solutions at great value.

A space rocket drawn in white chalk on a green board with coloured pencils filling the body of the rocket

Digital and Tech

True artists innovate, so we know creativity is at the heart of the innovative digital and tech sector.

As one of Aberdeen and Scotland’s key growth industries, there is a growing tech ecosystem in the region developing exciting start-ups who are driving growth and innovation. We’re here to help them write their story and find their audience.

Culture Shock aspires to be an innovative and highly effective marketing consultancy seeking adventure and excitement at the intersection of culture and technology while delivering brilliant projects for our clients.
David Officer, Director

Have a project in mind?

We can help you bring your ideas to life. Let’s talk about what we can build and raise together.

Connect with Us

Let’s be awesome together

We know the importance of storytelling and forging a meaningful connection with audiences. Using our expertise in arts and culture alongside innovative approaches and technologies, we will help you develop the most effective marketing strategy to connect your story with the right audience to grow your business.

We believe in a strategy first, data-driven approach to market intelligence and segmentation, using AI tools to deliver improved efficiencies and insights at great value for our clients.